CHRISTMAS TRUCK
We took the truck on tour, bringing it to life through innovative projection mapping and interactivity, to bring friends and families closer to a Christmas icon.
Consumers were given an exclusive glimpse of the interior of the truck, and could exchange messages with each other using the hashtag #HolidaysAreComing.
EXPERIENCE
For many, the Christmas countdown begins at the first sight of the Coca-Cola Christmas truck in the iconic adverts on TV. Our challenge was to harness some of that magic to drive trial amongst families and teenagers during this most wonderful time of year.
BRIEF
REACTION
We took the truck on a 45 stop nationwide tour, delivering over 500k perfectly served samples along the way.
Thank you for considering Brand Warrior for your next role.We are continuously seeking highly skilled professionals to join our team.
Please apply on our bespoke portal, and our consultants will reach out to discuss potential options.If you prefer, you can also browse our live vacancies and apply directly to a specific position of interest.
LOOKING FOR A
PROMO POSITION?
CONTACT US
GET IN TOUCH VIA THE METHODS BELOW OR, BETTER STILL, COME SEE US IN PERSON!
